ANALISIS PENGARUH BRAND IMAGE DAN BRAND TRUST TERHADAP BRAND LOYALTY PADA PT. BANK SINARMAS
Main Author: | CHRISTINA HAWILA SIBAGARIANG, SEM |
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Format: | Thesis NonPeerReviewed pdf |
Bahasa: | eng |
Terbitan: |
, 2010
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Subjects: | |
Online Access: |
http://eprints.binus.ac.id/5776/1/2010-2-00377-Mn%20abstrak.pdf http://eprints.binus.ac.id/5776/ http://library.binus.ac.id/Collections/ethesis_detail.aspx?ethesisid=2010-2-00377-MN |
Daftar Isi:
- ANALISIS PENGARUH BRAND IMAGE DAN BRAND TRUST TERHADAP BRAND LOYALTY PADA PT. BANK SINARMAS - brand image, brand trust, brand loyalty