ANALISIS PENGARUH BRAND IMAGE DAN BRAND TRUST TERHADAP BRAND LOYALTY PADA PT. BANK SINARMAS

Main Author: CHRISTINA HAWILA SIBAGARIANG, SEM
Format: Thesis NonPeerReviewed pdf
Bahasa: eng
Terbitan: , 2010
Subjects:
Online Access: http://eprints.binus.ac.id/5776/1/2010-2-00377-Mn%20abstrak.pdf
http://eprints.binus.ac.id/5776/
http://library.binus.ac.id/Collections/ethesis_detail.aspx?ethesisid=2010-2-00377-MN
Daftar Isi:
  • ANALISIS PENGARUH BRAND IMAGE DAN BRAND TRUST TERHADAP BRAND LOYALTY PADA PT. BANK SINARMAS - brand image, brand trust, brand loyalty