ANALISIS PENGARUH EXPERIENTIAL MARKETING, EMOTIONAL BRANDING DAN BRAND TRUST TERHADAP LOYALITAS MEREK JUN NJAN KITCHEN

Main Author: WIBISONO, STEVEN
Format: Thesis NonPeerReviewed pdf
Bahasa: eng
Terbitan: , 2009
Subjects:
Online Access: http://eprints.binus.ac.id/3340/1/2009-1-00349-MN%20Abstrak.pdf
http://eprints.binus.ac.id/3340/
http://library.binus.ac.id/Collections/ethesis_detail.aspx?ethesisid=2009-1-00349-MN
Daftar Isi:
  • ANALISIS PENGARUH EXPERIENTIAL MARKETING, EMOTIONAL BRANDING DAN BRAND TRUST TERHADAP LOYALITAS MEREK JUN NJAN KITCHEN - Experiential Marketing, Emotional Branding, Brand Trust, Brand Loyalty