ANALISIS PENGARUH BRAND AWARENESS DAN PERCEIVE QUALITY TERHADAP KEPUTUSAN PEMBELIAN (STUDI KASUS ELIZABETH WAHYU ASSECORIES)
Main Author: | KURNIA WAHYU, FELICIA |
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Format: | Thesis NonPeerReviewed pdf |
Bahasa: | eng |
Terbitan: |
, 2009
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Subjects: | |
Online Access: |
http://eprints.binus.ac.id/3331/1/2009-1-00340-MN%20Abstrak.pdf http://eprints.binus.ac.id/3331/ http://library.binus.ac.id/Collections/ethesis_detail.aspx?ethesisid=2009-1-00340-MN |
Daftar Isi:
- ANALISIS PENGARUH BRAND AWARENESS DAN PERCEIVE QUALITY TERHADAP KEPUTUSAN PEMBELIAN (STUDI KASUS : ELIZABETH WAHYU ASSECORIES) - Brand Awareness, Perceived Quality, Keputusan Pembelian