THE INFLUENCE OF GREEN MARKETING ON GREEN SATISFACTION MEDIATED BY PERCEIVED QUALITY AND ITS IMPACT TO GREEN TRUST IN INJECTION MOTORCYCLE

Main Author: Kurniawan, Shelvy
Format: Article PeerReviewed
Terbitan: Binus University , 2014
Subjects:
Online Access: http://eprints.binus.ac.id/33306/
http://library.binus.ac.id/Collections/journal_detail.aspx?subject=12&volnoed=Volume 15 / Nomor 02 / September 2014&title=THE INFLUENCE OF GREEN MARKETING ON GREEN SATISFACTION MEDIATED BY PERCEIVED QUALITY AND ITS IMPACT TO GREEN TRUST IN INJECTION MOTOR