ANALISIS PENGARUH ADVERTISING DAN EVENT TRADE SHOW PADA BRAND AWARENESS DAN DAMPAKNYA TERHADAP PURCHASE INTENTION CAT PT. BITAL ASIA
| Main Authors: | LIANUS, MICHAEL, Melati, S.E., M.M., Ina |
|---|---|
| Format: | Thesis NonPeerReviewed pdf |
| Bahasa: | eng |
| Terbitan: |
, 2015
|
| Online Access: |
http://eprints.binus.ac.id/31949/1/2014-2-00702-MN%20Abstrak001.pdf http://eprints.binus.ac.id/31949/ http://library.binus.ac.id/Collections/ethesis_detail.aspx?ethesisid=2015-2-00702-MN |
Daftar Isi:
- ANALISIS PENGARUH ADVERTISING DAN EVENT TRADE SHOW PADA BRAND AWARENESS DAN DAMPAKNYA TERHADAP PURCHASE INTENTION CAT PT. BITAL ASIA -