QUALITY GAP AND WILLINGNESS TO PAY A PRICE PREMIUM: A STUDY ON NATIONAL BRAND AND PRIVATE LABEL PRODUCTS IN HYPERMARKET SECTOR IN JAKARTA
| Main Author: | CHOER, RAINA |
|---|---|
| Format: | Thesis NonPeerReviewed Book |
| Bahasa: | eng |
| Terbitan: |
, 2013
|
| Subjects: | |
| Online Access: |
http://eprints.binus.ac.id/27094/1/abstrak_2013_0045.pdf http://eprints.binus.ac.id/27094/ http://library.binus.ac.id/Collections/ethesis_detail.aspx?ethesisid=BI-MK-2013-0045 |
Internet
http://eprints.binus.ac.id/27094/1/abstrak_2013_0045.pdfhttp://eprints.binus.ac.id/27094/
http://library.binus.ac.id/Collections/ethesis_detail.aspx?ethesisid=BI-MK-2013-0045
Lokasi
| Koleksi | Binus University e-Thesis Repository |
|---|---|
| Gedung | Binus University Library and Knowledge Center |
| Institusi | Universitas Bina Nusantara |
| Kota | JAKARTA BARAT |
| Provinsi | DKI JAKARTA |
| Kontak | Butuh informasi lebih lanjut? Hubungi pustakawan institusi ini. |