ANALISIS PENGARUH ADVERTISING DAN WORD OF MOUTH TERHADAP BRAND IMAGE DAN DAMPAKNYA TERHADAP KEPUTUSAN PEMBELIAN DI JAKARTA DESIGN CENTER
| Main Authors: | KARTIKA RACHMAWATI, AYU, Tauriana, Dian |
|---|---|
| Format: | Thesis NonPeerReviewed pdf |
| Bahasa: | eng |
| Terbitan: |
, 2012
|
| Online Access: |
http://eprints.binus.ac.id/23433/1/2011-2-00146-MN%20Abstrak001.pdf http://eprints.binus.ac.id/23433/ http://library.binus.ac.id/Collections/ethesis_detail.aspx?ethesisid=2012-2-00146-MN |
Daftar Isi:
- ANALISIS PENGARUH ADVERTISING DAN WORD OF MOUTH TERHADAP BRAND IMAGE DAN DAMPAKNYA TERHADAP KEPUTUSAN PEMBELIAN DI JAKARTA DESIGN CENTER -