PENGGUNAAN UJI MANN-WHITNEY PADA ANALISIS PENGARUH PELATIHAN WIRANIAGA DALAM PENJUALAN PRODUK BARU

Main Author: Teguh, Sriwidadi
Format: Article PeerReviewed Book
Bahasa: eng
Terbitan: Binus University , 2011
Subjects:
Online Access: http://eprints.binus.ac.id/13890/1/0202-1111%2012_MN%20-%20Teguh%20Sriwidadi%20-%20setting-ABSTRACT.pdf
http://eprints.binus.ac.id/13890/
Daftar Isi:
  • This research is conducted in PT Merapi Utama Pharma in order to determine the influence of training to the sales force in selling a new product. The methodology is Mann-Whitney Test manually using formula and table, and using Statistical Programs for Social Studies ( SPSS ). The research result that the average sales volume of the trained sales forces is the same as the average sales volume of the untrained sales force.