ANALISIS PERBANDINGAN BRAND AWARENESS, BRAND ASSOCIATION, PERCEIVED QUALITY EXTRA JOSS DAN KUKU BIMA ENER-G SERTA KORELASINYA DENGAN CUSTOMER LOYALTY (STUDI KASUS: KONSUMEN ENERGY DRINK DI JAKARTA BARAT)
| Main Author: | JULIANA, JULIANA |
|---|---|
| Format: | Thesis NonPeerReviewed pdf |
| Bahasa: | eng |
| Terbitan: |
, 2010
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| Subjects: | |
| Online Access: |
http://eprints.binus.ac.id/10163/1/Abstrak__10-103.pdf http://eprints.binus.ac.id/10163/ http://library.binus.ac.id/Collections/ethesis_detail.aspx?ethesisid=TS-R-2010-0103 |
Daftar Isi:
- ANALISIS PERBANDINGAN BRAND AWARENESS, BRAND ASSOCIATION, PERCEIVED QUALITY EXTRA JOSS DAN KUKU BIMA ENER-G SERTA KORELASINYA DENGAN CUSTOMER LOYALTY (STUDI KASUS: KONSUMEN ENERGY DRINK DI JAKARTA BARAT) - Brand awareness, brand association, perceived quality, customer loyalty, energy drink.