Media and Digital Management. Eli M. Noam
| Main Author: | Lopes, Joana |
|---|---|
| Format: | Review NonPeerReviewed Book |
| Bahasa: | eng |
| Terbitan: |
MediaXXI / Formalpress
, 2022
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| Subjects: | |
| Online Access: |
http://eprints.rclis.org/43350/1/BOOK-REVIEW-Media-and-Digital-Management.pdf http://eprints.rclis.org/43350/ |
Daftar Isi:
- “Media and Digital Management” is a coursebook straight out of the business school aimed for the college student. Written so clearly it looks like a narrative of a story, that of the economy of recent history. Once again, Eli Noam carries out the mission of illuminating young minds towards, not only all aspects of running a business within media, also the comprehension of the need for a new managerial strategy.