Role of Social Media in Marketing and Promoting of Library and Information Services and Products
| Main Author: | Chaware, Nitin |
|---|---|
| Other Authors: | Pragasam, P.Arul, Hanchinal, V.B., Phad., N.D. |
| Format: | BookSection NonPeerReviewed Book |
| Bahasa: | eng |
| Terbitan: |
, 2016
|
| Subjects: | |
| Online Access: |
http://eprints.rclis.org/42416/1/2016Dec31%20Role%20of%20Social%20Media.pdf http://eprints.rclis.org/42416/ |
Daftar Isi:
- This paper gives an overview of the concept of marketing, its impact and the challenges associated with in promoting of library and information services and products. Paper highlights how social media can market and promote library and information services, resources, events and communication and discuss it based on various social networking sites.