PENGARUH PERSEPSI KEAMANAN, KEMUDAHAN BERTRANSAKSI, KEPERCAYAAN KONSUMEN TERHADAP TOKO, DAN PENGALAMAN BERBELANJA, TERHADAP MINAT BELI SECARA ONLINE PADA SITUS JUAL BELI TOKOPEDIA.COM

Main Authors: ALWAFI, Fachrizi, MAGNADI , Rizal Hari
Format: Thesis NonPeerReviewed application/pdf
Terbitan: , 2016
Subjects:
Online Access: http://eprints.undip.ac.id/49227/1/04_ALWAFI.pdf
http://eprints.undip.ac.id/49227/
ctrlnum 49227
fullrecord <?xml version="1.0"?> <dc schemaLocation="http://www.openarchives.org/OAI/2.0/oai_dc/ http://www.openarchives.org/OAI/2.0/oai_dc.xsd"><title>PENGARUH PERSEPSI KEAMANAN, KEMUDAHAN&#xD; BERTRANSAKSI, KEPERCAYAAN KONSUMEN TERHADAP&#xD; TOKO, DAN PENGALAMAN BERBELANJA, TERHADAP&#xD; MINAT BELI SECARA ONLINE PADA SITUS JUAL BELI&#xD; TOKOPEDIA.COM</title><creator>ALWAFI, Fachrizi</creator><creator>MAGNADI , Rizal Hari</creator><subject>H Social Sciences (General)</subject><description>This study aimed to analyze the influence of security, ease of transaction,&#xD; consumer confidence and the shopping experience to the online buying interest in&#xD; tokopedia.com. This study uses a questionnaire distributed to a sample of 100&#xD; respondents were divided into two (2) groups based on residence between&#xD; Semarang with outside Semarang, non probability sampling. The sampling&#xD; technique is using purposive sampling, because the researchers used intentionally&#xD; separate consideration in choosing members of the population are considered to&#xD; be appropriate in providing the information needed for research.&#xD; Based on the analysis that has been done, can present some research&#xD; findings are: 1) the variable perception of safety (X1) the greatest positive effect&#xD; on the variable interest purchase online at tokopedia.com; 2) perception of ease&#xD; (X2) the third largest positive effect on the variable interest purchase online at&#xD; tokopedia.com (Y); 3) the perception of trust (X3) the second largest positive&#xD; effect on the variable interest purchase online at tokopedia.com (Y), and 4) the&#xD; perception of the experience (X4) has no effect on the variable interest purchase&#xD; online at tokopedia.com (Y) .</description><date>2016-03-23</date><type>Thesis:Thesis</type><type>PeerReview:NonPeerReviewed</type><type>File:application/pdf</type><identifier>http://eprints.undip.ac.id/49227/1/04_ALWAFI.pdf</identifier><identifier>ALWAFI, Fachrizi and MAGNADI , Rizal Hari (2016) PENGARUH PERSEPSI KEAMANAN, KEMUDAHAN BERTRANSAKSI, KEPERCAYAAN KONSUMEN TERHADAP TOKO, DAN PENGALAMAN BERBELANJA, TERHADAP MINAT BELI SECARA ONLINE PADA SITUS JUAL BELI TOKOPEDIA.COM. Undergraduate thesis, Fakultas Ekonomika dan Bisnis.</identifier><relation>http://eprints.undip.ac.id/49227/</relation><recordID>49227</recordID></dc>
format Thesis:Thesis
Thesis
PeerReview:NonPeerReviewed
PeerReview
File:application/pdf
File
author ALWAFI, Fachrizi
MAGNADI , Rizal Hari
title PENGARUH PERSEPSI KEAMANAN, KEMUDAHAN BERTRANSAKSI, KEPERCAYAAN KONSUMEN TERHADAP TOKO, DAN PENGALAMAN BERBELANJA, TERHADAP MINAT BELI SECARA ONLINE PADA SITUS JUAL BELI TOKOPEDIA.COM
publishDate 2016
topic H Social Sciences (General)
url http://eprints.undip.ac.id/49227/1/04_ALWAFI.pdf
http://eprints.undip.ac.id/49227/
contents This study aimed to analyze the influence of security, ease of transaction, consumer confidence and the shopping experience to the online buying interest in tokopedia.com. This study uses a questionnaire distributed to a sample of 100 respondents were divided into two (2) groups based on residence between Semarang with outside Semarang, non probability sampling. The sampling technique is using purposive sampling, because the researchers used intentionally separate consideration in choosing members of the population are considered to be appropriate in providing the information needed for research. Based on the analysis that has been done, can present some research findings are: 1) the variable perception of safety (X1) the greatest positive effect on the variable interest purchase online at tokopedia.com; 2) perception of ease (X2) the third largest positive effect on the variable interest purchase online at tokopedia.com (Y); 3) the perception of trust (X3) the second largest positive effect on the variable interest purchase online at tokopedia.com (Y), and 4) the perception of the experience (X4) has no effect on the variable interest purchase online at tokopedia.com (Y) .
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library_id 485
collection Diponegoro University Institutional Repository
repository_id 2852
city SEMARANG
province JAWA TENGAH
repoId IOS2852
first_indexed 2016-09-15T18:40:00Z
last_indexed 2016-09-22T21:25:12Z
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