STRATEGI KOMUNIKASI SATLANTAS POLRES GRESIK DALAM MENSOSIALISASIKAN KESELAMATAN BERKENDARA” (Studi Deskriptif Strategi Komunikasi SatLantas Polres Gresik Dalam Mensosialisasikan Keselematan Berkendara Berdasarkan UU 42 N0 22 TH 2009)

Main Author: RYAN , VERGIAWAN
Format: Thesis NonPeerReviewed application/pdf
Terbitan: , 2014
Subjects:
Online Access: http://eprints.upnjatim.ac.id/5731/1/file1.pdf
http://eprints.upnjatim.ac.id/5731/2/file2.pdf
http://eprints.upnjatim.ac.id/5731/
Daftar Isi:
  • Under Decade Of Road Safety program of Ditlantas Police , who is also a government program and the implementation of Law No. 22 TH 2009 on LLAJ Article 3 in the context of road safety messages . Police then Satlantas Gresik make driving safety socializing with the aim to reduce the number of accidents as well as to the community members Gresik understanding about the importance of road safety . The foundation of the theory used in this study is the Communication Strategy Formulation . Communication Strategies in the formulation so that the messages being conveyed to the public to be effective , Arifin (1998 : 50 ) offers the following Know the audience , Determining the message , Establish methods , Selection of media usage . The subjects were three speakers , knowing the dissemination of safety related and And public . Based on the research that was done already can be concluded that , in the introduction of the Police Traffic Unit audiences Gresik capture the many people who are less attentive to driving safety . To determine the compose message Gresik Police Traffic Unit Orderly traffic , traffic Ethics and Safety riding . While the set Satlantas method using educational methods and methods of word of mouth , through Face -to-face , social media , special events , and through leaflets , pamphlets . For Satlantas media using media Facebook , Twitter , newspapers in disseminating safety related information dissemination drive . Keywords : Strategic Communication , Socialization Gresik Police Traffic Unit