Media/Society: Industries, Images, and Audiences -3/E

Main Author: I. David Croteau II. William Hoynes
Format: Book
Terbitan: Pine Forge Press , 2009
Subjects:
Online Access: https://openlibrary.telkomuniversity.ac.id/pustaka/9169/media-society-industries-images-and-audiences-3-e-.html
Daftar Isi:
  • This book gives students an overview of the entire media process - from production to content to audiences - with an emphasis on how social forces influence the media and how media potentially affect society. A key emphasis throughout the work is how various elements in the media process interact with each other. ThisThird Edition of Media/Society provides students with conceptual tools for understanding the role of media in contemporary society - where mass media images come from, how and why they matter, and the kinds of questions and dilemmas that mass media raise about social life.