ANALISIS RESTRUCTURING STRATEGY PT INDOFOOD SUKSES MAKMUR TBK DALAM MENINGKATKAN VALUE PERUSAHAAN

Main Authors: , Mochammad Ridwan Ristyawan, , Dr. Bambang Riyanto LS, MBA
Format: Thesis NonPeerReviewed
Terbitan: [Yogyakarta] : Universitas Gadjah Mada , 2012
Subjects:
ETD
Online Access: https://repository.ugm.ac.id/98894/
http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=55017
Daftar Isi:
  • PT Indofood, Tbk. perform restructuring by separating divisions Noodles and Consumer Branded Products into a new company named PT Indofood Consumer Branded Product, Limited. Indofood restructuring aims to achieve the effectiveness of operational performance and increase the value of the company Indofood. Internal conditions and external environment changes Indofood encourage companies to do restructuring. This study analyzed the factors internal and external environments that affect Indofood to perform the company's restructuring. Analysis of Indofood's restructuring strategy consists of four stages: analysis of Indofood's performance prior to restructuring, performance analysis Indofood after the restructuring, the analysis of wealth effects and shareholder value growth and building long-term corporate performance analysis. Indofood's performance before restructuring costs but not yet showing efficiency is able to produce high operational net profit compared with the performance of food and beverages industry. Restructuring Indofood has succeeded in increasing the value of the company are very high. Increasing the value of the company did not provide the wealth for shareholders and not worth the company's growth in the long run. Indofood require new strategies to continue to increase its sales to be comparable to the increase in firm value. The marketing strategy should be updated to intensify the increase in sales at the functional level, supported by procurement, human resources and good IT infrastructure.