THE APPLICATION OF STRATEGY DIAMOND FRAMEWORK IN FORMULATING A COMPREHENSIVE STRATEGY: A Case of Temesi Recycling Facility

Main Authors: , Maximus Eko Raharjo, , Tarsisius Hani Handoko, Dr., M.B"A.
Format: Thesis NonPeerReviewed
Terbitan: [Yogyakarta] : Universitas Gadjah Mada , 2012
Subjects:
ETD
Online Access: https://repository.ugm.ac.id/98281/
http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=52152
Daftar Isi:
  • This research intends to apply the strategy diamond framework in the circumstance of the sustainable solid waste management concept. Sustainable waste management concept is meant to reduce waste by eliminating significant numbers of waste generated by the population or even transform it into some other valuable and usable products. There are so many solid waste management solutions but few are those who pursue the strategy of sustainability. As in Temesi Recycling waste are treated differently and transformed into genuine aerobic compost. The method pursued by the venture is aerobic composting in which it eliminates significant number of greenhouse gases which would otherwise be generated in the traditional anaerobic composting method. The method conducted at the venture had managed to eliminate 21,000 tons of waste per annum. Furthermore, by acquiring Clean Development Mechanisms (CDM) registered to Kyoto Protocol, the venture is able to establish a viable solid waste management solution which intended to be replicated elsewhere throughout Indonesia and South East Asia. The research conducted in Temesi Recycling Bali in the regency of Gianyar. In-depth interviews were performed on the Subject Matter Experts (SMEs) of the ventureâ��s top and middle management. The proper observations toward the value chain, composting, and sales and marketing activities are also conducted accordingly in attempts to reveal the five elements of the strategy diamond framework. As the result of the strategic analyses and in relevance of the venture mission and objectives the five elements which comprise of arena, vehicle, differentiator, staging, and economic logic would perform as a comprehensive strategy for Temesi recycling. The tested strategy diamond framework can be exploited in order to visualize the recommended and proposed strategic moves which could be orchestrated as unity.