EFEKTIFITAS DIPLOMASI PUBLIK AMERIKA SERIKAT STUDI KASUS PUBLIC DIPLOMACY 2.0 AMERIKA SERIKAT DI INDONESIA TAHUN 2009-2010
| Main Authors: | , Ardi Nuswantoro, , Dr. Siti Mutiah Setyawati, M.A. |
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| Format: | Thesis NonPeerReviewed |
| Terbitan: |
[Yogyakarta] : Universitas Gadjah Mada
, 2011
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| Subjects: | |
| Online Access: |
https://repository.ugm.ac.id/88422/ http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=50646 |
Daftar Isi:
- This study examines the use of social networking as a strategy of public diplomacy of the United States that is run in Indonesia. The United States government termed such public diplomacy strategies as public diplomacy 2.0. Some analysis has shown the effectiveness of public diplomacy 2.0 that is carried out in Indonesia. Referring to those preliminary studies, this research try to perform further analysis. The question that will be answered in this research is: why United State�s public diplomacy 2.0 effectively implemented in Indonesia? to answer these questions, this study uses the theory of public sphere that is developed by Jurgen Habermas. Based on Habermas� theory, this study found that the effectiveness of public diplomacy 2.0 emerged because Indonesia�s social networking sphere has been transformed into an ideal public sphere. According to Habermas, ideal public sphere is the base to reproduce general political participation. Through public diplomacy 2.0 strategy, the U.S. diplomat utilize those social networking transformation.