Pengaruh perluasan merek terhadap citra merek :: Perluasan merek Acer ke kategori Smartphone
| Main Authors: | , PANGARIBUAN, Lisna, , Slamet Santoso Sarwono, Dr., MBA |
|---|---|
| Format: | Thesis NonPeerReviewed |
| Terbitan: |
[Yogyakarta] : Universitas Gadjah Mada
, 2009
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| Subjects: | |
| Online Access: |
https://repository.ugm.ac.id/83824/ http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=44688 |