Internet Banking Using Intention: A Model Modification Based On Quality And Risk Characteristics
| Main Authors: | Mujilan, Mujilan, Sumiyana, Sumiyana |
|---|---|
| Format: | Proceeding PeerReviewed |
| Terbitan: |
, 2012
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| Subjects: | |
| Online Access: |
https://repository.ugm.ac.id/35198/ http://mujilan.files.wordpress.com/2012/07/mujilan_2012_proceeding-is02-aaic.pdf |
Daftar Isi:
- This study modifies the Internet Banking (IB) Using ntention Model based on quality and risk. This study also give s the alternative model by dimension modification especially in the quality. The result of this study ndicates the two types of quality impact to the intention. If we apply 11 dimensions of quality, there is a strong direct effect of the IB service quality to the intention. But if we apply the general perception of quality, the effect of IB service quality to the intention will be indirect via the mediating of user satisfactions. Risk has a low negative impact to the intention if the users recognize the IB service quality and satisfy which the services. It means that quality and satisfaction plays an important role to reduce perceived risk and build intention in the internet banking context. This modified model can be used to explain the characteristics of users in their perception of internet banking. Keywords :internet banking, service quality, perceived risk, user satisfaction, intention to use, internet users, quality dimensions, general perceived quality