PERAN DAN STRATEGI SALES AND MARKETING DEPARTMENT DI ORANGE HOTEL & VILLA�S SOLO
| Main Authors: | , AMELIA OCTAVIANA, , Arina Pramusita, SIP., M.Si. |
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| Format: | Thesis NonPeerReviewed |
| Terbitan: |
[Yogyakarta] : Universitas Gadjah Mada
, 2013
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| Subjects: | |
| Online Access: |
https://repository.ugm.ac.id/124743/ http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=64900 |
Daftar Isi:
- This graduating paper describes the role and strategy of sales and marketing departments in particular Orange Hotel & Villa ` s Solo. The author chose this title because at the present time hotel was one of the important accommodation in tourism world . And the sales and marketing department is one of the growed key for hotel . In the research process the author choose the method which the authors conducted a study observations directly at the hotel as a secretary . With this method the authors attempt explain in detail , precisely and clearly about sales marketing Department at Orange Hotel Solo. So that both the content and the language can be accepted and understood by the reader . So we can conclude Orange Hotel & Villa 's Solo Sales And Marketing is a department that is responsible for marketing strategy and target occupancy rate ( Occupancy ) hotel . Sales And Marketing Officers should work all the time to maximize the potential of occupancy Orange Hotel & Villa 's Solo, while protecting the entire hotel business activity