Factors Influencing Digital Media Contents Repeat Purchase Intention among Indonesian Young Adults: A Case on Apple Inc.�s iTunes and iTunes Store

Main Authors: , RESIYAMAN P. ORATMANGUN, , Dr. Bernadius Maria Purwanto, MBA.
Format: Thesis NonPeerReviewed
Terbitan: [Yogyakarta] : Universitas Gadjah Mada , 2013
Subjects:
ETD
Online Access: https://repository.ugm.ac.id/124645/
http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=64801
Daftar Isi:
  • Before Apple Inc. launched iTunes and the iTunes, consumers that wanted media contents