PERAN PT SWEETY PESONA NUSANTARA SEBAGAI PENYEDIA JASA LAYANAN WISATA DALAM MENINGKATKAN INDUSTRI PARIWISATA
Main Authors: | , IMAM MARUF FAUZAN, , Pitaya S.E.T., M.Sc. |
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Format: | Thesis NonPeerReviewed |
Terbitan: |
[Yogyakarta] : Universitas Gadjah Mada
, 2013
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Subjects: | |
Online Access: |
https://repository.ugm.ac.id/122364/ http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=62466 |
Daftar Isi:
- Tourism industry today is growing along with the advancement of technology and information. It can be seen from the cultural changes that make travel as one needs. With the increasing tourist activities and trips then also getting a much needed service providers tours and trips. One of the company's services and travel tour operators are PT. Sweety Pesona Nusantara or Sweety Tour & Travel. Sweety Tour & Travel offers tours and travel services in the area of Yogyakarta Special Region. Sweety Tour & Travel offers a wide range of tour packages and trips that can be used as an alternative to consumers. In addition to offering a variety of tour packages and travel Sweety Tour & Travel as a competitor in the provision of competitive services and travel tour services are also constantly trying to improve convenience for consumers with various services provided. Research conducted in Tour & Travel Sweety conducted to determine which products are owned, consumer products are much in demand, and also what is the role of Sweety Tour & Travel in the tourism industry. By knowing various things about Sweety Tour & Travel is expected to be a lesson for writers and readers of the travel agency, its products, and role in the tourism industry.