ANALISIS MARKETING MIX DI KPRI KARYA NUKLIDA TOUR & TRAVEL UNTUK MENINGKATKAN JUMLAH PENJUALAN
| Main Authors: | , IKA NOVITA DEWI, , Pitaya, S.E.T,. M.Sc. |
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| Format: | Thesis NonPeerReviewed |
| Terbitan: |
[Yogyakarta] : Universitas Gadjah Mada
, 2013
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| Subjects: | |
| Online Access: |
https://repository.ugm.ac.id/121367/ http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=61452 |
Daftar Isi:
- Abstract from this final project is introduce profile of KPRI Karya Nuklida tour & travel, and explain products which offered by KPRI Karya Nuklida tour & travel as travel agent. Then method of research was used by writers are observation, interview and study of the literature. This final project also presents the problems faced by KPRI Karya Nuklida tour & travel in applying marketing mixed. And explained marketing mixed that used to increase sales. In in the discussion talk about analysis training that used by writer for identifies weakness and excess factors in KPRI Karya Nuklida tour & travel. And KPRI Karya Nuklida tour & travel�s plan to promote more effective to be more known many people and sales increasing.