Strategi Direct Selling untuk Penciptaan Keunggulan Bersaing Perusahaan: Kasus Oriflame Cosmetics Indonesia
| Main Authors: | , Mohamad Adri Rinaldi, , Ertambang Nahartyo, Ph.D. |
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| Format: | Thesis NonPeerReviewed |
| Terbitan: |
[Yogyakarta] : Universitas Gadjah Mada
, 2013
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| Subjects: | |
| Online Access: |
https://repository.ugm.ac.id/120435/ http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=60466 |
Daftar Isi:
- This study aims to review and analyze strategic advantage in PT Oriflame Cosmetics Indonesia (OCI). Two questions are being questioned