ANALISIS HUBUNGAN DANA KEBAJIKAN SEBAGAI VARIABEL PEMODERASI PADA FAKTOR - FAKTOR PERTIMBANGAN KONSUMEN DALAM MEMILIH BANK SYARIAH
| Main Authors: | , DHANANG MANGKU LUHUR, , Sony Warsono, MAFIS., Akt., Ph.D |
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| Format: | Thesis NonPeerReviewed |
| Terbitan: |
[Yogyakarta] : Universitas Gadjah Mada
, 2013
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| Subjects: | |
| Online Access: |
https://repository.ugm.ac.id/120006/ http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=60013 |
Daftar Isi:
- The background of this research is based on the positive trend of Islamic Banking development in Indonesia for the recent years. One of many factors of Islamic Banking development is the customers who have various motives on choosing Islamic Banks. The factors that would be revealed in this research are: the convenience factors of the bank, economic factor that is beneficial to the customers, bank reputation, and bank�s service quality that given to the consumers. Besides, there is one more interesting point that the researcher had invented: the increasing of public awareness of ethical investment understanding. At this point, Islamic Banks are able to accommodate that phenomenon through the benevolent fund, also known as qard hasan