EVALUASI KINERJA PERUSAHAAN MENGGUNAKAN METODE BALANCED SCORECARD STUDI PADA PT ADIRA DINAMIKA MULTI FINANCE, TBK
| Main Authors: | , Yusron, , Wakhid Slamet Ciptono, MBA, MPM, Ph.D. |
|---|---|
| Format: | Thesis NonPeerReviewed |
| Terbitan: |
[Yogyakarta] : Universitas Gadjah Mada
, 2013
|
| Subjects: | |
| Online Access: |
https://repository.ugm.ac.id/119201/ http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=59197 |
Daftar Isi:
- PT Adira Dinamika Multi Finance, Tbk (Adira Finance) as a finance Companies, realize the importance of performance measurement in running the business. In the period 2004-2010, the company�s performance showed the most significant growth. Company growth like this should be measured to see how strategies that have been made are implemented by all personnel. Acchievement not only shows progress, but further progress needs to be seen wether they are appropriate to the pre determined targets. This research is descriptive quantitative and qualitative methods, in which data is captured with unstructured interviews. Intervieweeswas The President Director, Marketing Director, Finance Director (represented by Senior Manager of Budgeting Departement). The number taken from the audited Financial Statement 2004 � 2010 period, internal company budget, and secondary data as well as tertiary. The result of the data processing show that strategy map of Adira has strategic objectives in the financial perspective is sustainable profit growth and cost effectiveness. Strategic Objectives in Customer perspective is the high customer loyalty, competitiveness of cost acquisition, and risk controlled portofolio. Strategic objectives in Business process/intern perspective is the speed of service to customer. Strategic objectives in learning and growth perspective is the high engagement of employees to the company. Adira Finance performance measurements during the period 2004-2010 shows the value 0,55. This value is generated from performance calculations of Adira Balanced Scorecards four perspektives . In the Adira process business/intern perspective measurement, it gets full points which means getting good category. Nevertheless, the result of measurements using BSC methods, overall still needs improvement. In the financial perspective attainment figures NIM and BOPO is less than a specified target (86,9% dan 37,3%). In the learning and growth perspective, the value of employee engagement survey results has not reached the expected value (80,6%).