PENGEMBANGAN DIMENSI KUALITAS LAYANAN E-BANKING DAN HUBUNGANNYA DENGAN KEPUASAN SERTA LOYALITAS KONSUMEN

Main Authors: Tan, Alfian, Sukapto, Paulus, Sitompul, Carles
Format: Article info application/pdf eJournal
Bahasa: eng
Terbitan: Universitas Muhammadiyah Surakarta , 2014
Subjects:
Online Access: http://journals.ums.ac.id/index.php/jiti/article/view/305
http://journals.ums.ac.id/index.php/jiti/article/view/305/264
ctrlnum article-305
fullrecord <?xml version="1.0"?> <dc schemaLocation="http://www.openarchives.org/OAI/2.0/oai_dc/ http://www.openarchives.org/OAI/2.0/oai_dc.xsd"><title lang="en-US">PENGEMBANGAN DIMENSI KUALITAS LAYANAN E-BANKING DAN HUBUNGANNYA DENGAN KEPUASAN SERTA LOYALITAS KONSUMEN</title><creator>Tan, Alfian</creator><creator>Sukapto, Paulus</creator><creator>Sitompul, Carles</creator><subject lang="en-US">e-banking; customer segment; quality dimension; service quality; satisfaction; loyalty</subject><description lang="en-US">SERVQUAL is a service quality measurement model that is assumed to be widely applicable in every sector of service industry, yet research proves the opposite. Characteristic of customer in each segment can be a factor that causes differences in measurement model. According to that fact, this research is conducted to identify the difference of measurement model in each customer segment, especially in e-banking industry. Not only we identify the measurement model,&#xA0; this research is done to confirm the relationship between 3 constructs as well, which are service quality, satisfaction, and loyalty. Several statistical method will be introduced here in relationship with segmentation process, measurement model identification, dan the three constructs' validation process. Segmentation process yields 2 customer segments which are people with high and moderate expectation to service quality. In the first segment, the measurement model consists of 4 quality dimensions, which are fullfilment, efficiency, assurance, and web design while there are 5 dimensions in the second segment which are fulfillment, responsiveness, information technology, assurance, and efficiency. There are also significant relationships among service quality, satisfaction, and loyalty.</description><publisher lang="en-US">Universitas Muhammadiyah Surakarta</publisher><contributor lang="en-US"/><date>2014-06-30</date><type>Journal:Article</type><type>Other:info:eu-repo/semantics/publishedVersion</type><type>Journal:Article</type><type>File:application/pdf</type><identifier>http://journals.ums.ac.id/index.php/jiti/article/view/305</identifier><source lang="en-US">Jurnal Ilmiah Teknik Industri; Vol. 13, No. 1, Juni 2014; 16 - 27</source><source lang="id-ID">Jurnal Ilmiah Teknik Industri; Vol. 13, No. 1, Juni 2014; 16 - 27</source><source>2460-4038</source><source>1412-6869</source><language>eng</language><relation>http://journals.ums.ac.id/index.php/jiti/article/view/305/264</relation><rights lang="en-US">Copyright (c) 2015 Jurnal Ilmiah Teknik Industri</rights><recordID>article-305</recordID></dc>
language eng
format Journal:Article
Journal
Other:info:eu-repo/semantics/publishedVersion
Other
File:application/pdf
File
Journal:eJournal
author Tan, Alfian
Sukapto, Paulus
Sitompul, Carles
title PENGEMBANGAN DIMENSI KUALITAS LAYANAN E-BANKING DAN HUBUNGANNYA DENGAN KEPUASAN SERTA LOYALITAS KONSUMEN
publisher Universitas Muhammadiyah Surakarta
publishDate 2014
topic e-banking
customer segment
quality dimension
service quality
satisfaction
loyalty
url http://journals.ums.ac.id/index.php/jiti/article/view/305
http://journals.ums.ac.id/index.php/jiti/article/view/305/264
contents SERVQUAL is a service quality measurement model that is assumed to be widely applicable in every sector of service industry, yet research proves the opposite. Characteristic of customer in each segment can be a factor that causes differences in measurement model. According to that fact, this research is conducted to identify the difference of measurement model in each customer segment, especially in e-banking industry. Not only we identify the measurement model, this research is done to confirm the relationship between 3 constructs as well, which are service quality, satisfaction, and loyalty. Several statistical method will be introduced here in relationship with segmentation process, measurement model identification, dan the three constructs' validation process. Segmentation process yields 2 customer segments which are people with high and moderate expectation to service quality. In the first segment, the measurement model consists of 4 quality dimensions, which are fullfilment, efficiency, assurance, and web design while there are 5 dimensions in the second segment which are fulfillment, responsiveness, information technology, assurance, and efficiency. There are also significant relationships among service quality, satisfaction, and loyalty.
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