DIFFERENCES ON OCB-I AND OCB-O BASED ON GENDER A CASE OF INSURANCE AGENTS IN INDONESIA
| Main Authors: | IRMAWATI, BERNADETA, Retnawati, Berta Bekti |
|---|---|
| Format: | Proceeding PeerReviewed Book |
| Bahasa: | eng |
| Terbitan: |
, 2018
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| Subjects: | |
| Online Access: |
http://repository.unika.ac.id/22786/1/58719860162018G1_IRMA-FMI%20FUKUOKA%20JEPANG.pdf http://repository.unika.ac.id/22786/ http://sintak.unika.ac.id/staff/publikasi/uploads/5871986016/58719860162018G1_IRMA-FMI%20FUKUOKA%20JEPANG.pdf |
Daftar Isi:
- This article aims to know if OCB-I and OCB-O differ according to gender. An insurance agent whose function is a salesperson plays an important role in the organization because it can connect the company with the community. Insurance agents with OCB both OCB-I and OCB-O will be able to increase organizational effectiveness. The process of collecting data used questionnaire method with 50 of either general or life insurance agents in Central Java. The analysis with t-test showed that there were no differences on OCB-I and OCB-O based on Gender.