Studi Eksploratori Motif Konsumen dalam Membeli dan Menggunakan Batik Tulis Khas Sidoarjo
| Main Author: | Hapsari, Ayunda Dinihari Indri |
|---|---|
| Format: | Undergraduate thesis PeerReviewed application/pdf |
| Terbitan: |
Fakultas Ekonomi UBAYA
, 2009
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| Subjects: | |
| Online Access: |
http://repository.ubaya.ac.id/26801/1/M_4611_Abstrak.pdf http://digilib.ubaya.ac.id/pustaka.php/131216 http://repository.ubaya.ac.id/26801/ |
Daftar Isi:
- This research aims to explored what are the consumer motive to choosed batik tulis ofSidoarjo (hand made). Beside that to know opinion or consumer interest toward motive, kind of various characteristic of Batik Tulis of Sidoarjo (handmade). Whether Sidoarjo still deserve competitive in globalization era and modernism. This reseacrh use Non Probalitiy Sampling technique is probability sample taken used Judgemental Sampling...