Comparison of Skin Moisturizer: Consumer-Based Brand Equity (CBBE) Factors in Clusters Based on Consumer Ethnocentrism
| Main Author: | Garlina, Yossy Hanna; PT Mustika Ratu, Tbk. |
|---|---|
| Format: | Article info - application/pdf eJournal |
| Bahasa: | eng |
| Terbitan: |
Bina Nusantara University
, 2014
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| Subjects: | |
| Online Access: |
http://journal.binus.ac.id/index.php/winners/article/view/625 http://journal.binus.ac.id/index.php/winners/article/view/625/603 |
Internet
http://journal.binus.ac.id/index.php/winners/article/view/625http://journal.binus.ac.id/index.php/winners/article/view/625/603
Lokasi
| Koleksi | The Winners |
|---|---|
| Gedung | Binus University Library and Knowledge Center |
| Institusi | Universitas Bina Nusantara |
| Kota | JAKARTA BARAT |
| Provinsi | DKI JAKARTA |
| Kontak | Butuh informasi lebih lanjut? Hubungi pustakawan institusi ini. |