IDENTIFIKASI HARAPAN PELANGGAN TERHADAP MUTU PELAYANAN DAN MUTU PROSES PRODUKSI OLAHAN IKAN DI CV. MINA UTAMA
| Main Authors: | Paradisa, Dian Asgar; Jurusan Teknik Pertanian, Fakultas Teknologi Pertanian, Universitas Udayana, Widia, I Wayan; Jurusan Teknik Pertanian, Fakultas Teknologi Pertanian, Universitas Udayana, Aviantara, IGN Apriadi; Jurusan Teknik Pertanian, Fakultas Teknologi Pertanian, Universitas Udayana |
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| Format: | Article application/pdf eJournal |
| Bahasa: | eng |
| Terbitan: |
Universitas Udayana
, 2015
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| Subjects: | |
| Online Access: |
http://ojs.unud.ac.id/index.php/beta/article/view/16646 |
Daftar Isi:
- The research aimed to identify (1) the significant of quality service and (2) the quality factor of the production processing fish, in according to the expectations of customers in the company CV. Mina Utama. The method used in the research, was a survey. Results of this research showed that the highest level of satisfaction towards quality service factors indicated by the variable of empathy and the highest level of importance to the factors indicated by the variable of quality service assurance, while the quality factor the aspects of the production processed variable raw materials showed that in terms of the level satisfaction as well in terms of level interest has the highest level. The results were of confirmatory factor analysis showed that, five significant variables affecting the quality service that was, the variable tangible, reliability, responsiveness, assurance, and empathy, with variable reliability biggest factor in satisfaction and in terms of the interested rate variable responsiveness has the largest factor, the next results of confirmatory factor analysis showed that, five significant variables affecting the quality of the production processing that was, the variable raw materials, means of production, production, packaging, and product descriptions, with variable raw material has the largest factor in satisfaction and in terms of the level variable interested packaging biggest factor.