PERANCANGAN KEMASAN COKLAT CHOKATO KELURAHAN KAPALO KOTO, KOTA PAYAKUMBUH

Main Author: Drs. M. Nasrul Kamal, M.Sn., NANDA MULYADI, Drs. Syafwandi, M.Sn.,
Format: Article info application/pdf eJournal
Bahasa: eng
Terbitan: dekave , 2017
Online Access: http://ejournal.unp.ac.id/index.php/dkv/article/view/8266
http://ejournal.unp.ac.id/index.php/dkv/article/view/8266/6348
ctrlnum article-8266
fullrecord <?xml version="1.0"?> <dc schemaLocation="http://www.openarchives.org/OAI/2.0/oai_dc/ http://www.openarchives.org/OAI/2.0/oai_dc.xsd"><title lang="en-US">PERANCANGAN KEMASAN COKLAT CHOKATO KELURAHAN KAPALO KOTO, KOTA PAYAKUMBUH</title><creator>Drs. M. Nasrul Kamal, M.Sn., NANDA MULYADI, Drs. Syafwandi, M.Sn.,</creator><description lang="en-US">The company of Chokato chocolate in Kapalo Koto Urban Vilage. The packaging of Chokato&#x2019;s chocolate is one of the chocolate producer in Payakumbuh, which is located in Kapalo Koto Urban Village, Aur Kuning, South Payakumbuh, Payakumbuh City. Established in 2006 and led by Mr. Joni Saputra.Design method is design of Chokato&#x2019;s chocolate in Kapalo Koto constituted by chocolate packaging products Chokato in Kapalo Koto Urban Village which has a distintctive scent and flavor, and design brands that will be applied to the packaging. The data analysis method which is used is the SWOT analysis, because in this case the writer designning packaging that is based on the strength of products from chocolate company Chokato in the Urban village of Kapalo Koto and also with the consideration of weakness, opportunities and threats that a comparison between the packaging of chocolate Chokato Urban Village Kapalo Koto with competitors.The design of the brand and packaging concept taken from chocolate products Chokato Kapalo Koto Urban Village which has a distinctive scent and flavor and the brand is based on the concept of incorporation of the letters shaped cocoa fruit.The media support used in the design of Chokato&#x2019;s chocolate in the Kapalo Koto Urban Village including cards, paper bag, stamp, sticker, clothes, g;asses, key chains and poster.Key Word : Design, Chocolate, Brand, Package</description><publisher lang="en-US">dekave</publisher><contributor lang="en-US"/><date>2017-11-21</date><type>Journal:Article</type><type>Other:info:eu-repo/semantics/publishedVersion</type><type>Journal:Article</type><type>File:application/pdf</type><identifier>http://ejournal.unp.ac.id/index.php/dkv/article/view/8266</identifier><source lang="en-US">dekave; Vol 4, No 2 (2016): Seri A</source><language>eng</language><relation>http://ejournal.unp.ac.id/index.php/dkv/article/view/8266/6348</relation><rights lang="en-US">Copyright (c) 2017 dekave</rights><recordID>article-8266</recordID></dc>
language eng
format Journal:Article
Journal
Other:info:eu-repo/semantics/publishedVersion
Other
File:application/pdf
File
Journal:eJournal
author Drs. M. Nasrul Kamal, M.Sn., NANDA MULYADI, Drs. Syafwandi, M.Sn.,
title PERANCANGAN KEMASAN COKLAT CHOKATO KELURAHAN KAPALO KOTO, KOTA PAYAKUMBUH
publisher dekave
publishDate 2017
url http://ejournal.unp.ac.id/index.php/dkv/article/view/8266
http://ejournal.unp.ac.id/index.php/dkv/article/view/8266/6348
contents The company of Chokato chocolate in Kapalo Koto Urban Vilage. The packaging of Chokato’s chocolate is one of the chocolate producer in Payakumbuh, which is located in Kapalo Koto Urban Village, Aur Kuning, South Payakumbuh, Payakumbuh City. Established in 2006 and led by Mr. Joni Saputra.Design method is design of Chokato’s chocolate in Kapalo Koto constituted by chocolate packaging products Chokato in Kapalo Koto Urban Village which has a distintctive scent and flavor, and design brands that will be applied to the packaging. The data analysis method which is used is the SWOT analysis, because in this case the writer designning packaging that is based on the strength of products from chocolate company Chokato in the Urban village of Kapalo Koto and also with the consideration of weakness, opportunities and threats that a comparison between the packaging of chocolate Chokato Urban Village Kapalo Koto with competitors.The design of the brand and packaging concept taken from chocolate products Chokato Kapalo Koto Urban Village which has a distinctive scent and flavor and the brand is based on the concept of incorporation of the letters shaped cocoa fruit.The media support used in the design of Chokato’s chocolate in the Kapalo Koto Urban Village including cards, paper bag, stamp, sticker, clothes, g;asses, key chains and poster.Key Word : Design, Chocolate, Brand, Package
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