EFISIENSI SALURAN PEMASARAN JAGUNG MANIS DI DESA RASAU JAYA I KECAMATAN RASAU JAYA KABUPATEN KUBU RAYA

Main Authors: HERIANTO, HERIANTO, MUANI, ANI, DOLOROSA, EVA
Format: Article info application/pdf eJournal
Bahasa: eng
Terbitan: Agribusiness Department, Agriculture Faculty, Universitas Tanjungpura , 2015
Online Access: http://jurnal.untan.ac.id/index.php/jsea/article/view/12769
http://jurnal.untan.ac.id/index.php/jsea/article/view/12769/11577
http://jurnal.untan.ac.id/index.php/jsea/article/view/12769/11578
Daftar Isi:
  • This study aims to : 1) Determine the functions of marketing channels. 2) Determine the value of the cost advantage is issued by each each of maize marketing channels that exist in the study area. 3 ) Know efficiency of the marketing channels of corn. This study used a survey method that is done by taking a sample of the population and the questionnaire as a data collection tool that subject , and immediately went to study sites to obtain information necessary research. The most efficient channel is the channel the consumer to the producer