Location and personalisation: delivering online mobility services
| Format: | Book Doctoral |
|---|---|
| Terbitan: |
Institution of Engineering and Technology
, 2008
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| Subjects: | |
| Online Access: |
http://lib.ui.ac.id/file?file=digital/2017-6/20452548-Location and personalisation delivering online mobility services (BT communications technology series 8).pdf |
Daftar Isi:
- The world is charging towards the new network technologies of broadband and 3G and new application technologies face the challenge of where they can be used. This book takes a pragmatic look at two particular application technologies - location and personalisation - and presents an understanding of the technical and business impact of these technologies. With a combination of overview papers, detailed technical case studies and a deep understanding of actual implementation of these services within a telecommunications environment, this book will help those wishing to deliver improved services based on these capabilities. Other key topics covered include CRM and content management.