Analisis pembentukan citra merek pada commuter line jabodetabek yang dipengaruhi oleh strategi rebranding = Analysis of brand image formation on commuter line jabodetabek affected by rebranding strategy
Main Authors: | Dimas Pratomo, author, Add author: Martani Huseini, supervisor, Add author: Ixora Lundia Suwaryono, examiner, Add author: Irfan Ridwan Maksum, examiner |
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Format: | Masters Bachelors |
Terbitan: |
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia
, 2016
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Subjects: | |
Online Access: |
http://lontar.ui.ac.id/detail?id=20432843 |