Analisis pengaruh rebranding perusahaan online terhadap brand attitude, kepercayaan konsumen, dan keinginan pembelian (studi kasus pada OLX. co.id) = The rebranding effect of an online company towards brand attitude online trust and purchase intention case study of OLX.CO.ID
Main Author: | Ayman Husni Kamal, author |
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Format: | Masters Bachelors |
Terbitan: |
, 2014
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Subjects: | |
Online Access: |
http://lib.ui.ac.id/file?file=digital/2015-12/20404230-T-Ayman Husni Kamal.pdf |