Analisis atribut - atribut CBBE (customer-based brand equity) :studi kasus:harian bisnis indonesia
| Main Authors: | Endy Subiantoro, author, Add author: Sofjan Assauri, supervisor, Add author: Mohammad Hamsal, examiner, Add author: Firmanzah, examiner |
|---|---|
| Format: | Masters Bachelors |
| Terbitan: |
Fakultas Ekonomi dan Bisnis Universitas Indonesia
, 2008
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| Online Access: |
https://lib.ui.ac.id/detail?id=119977 |