ANALISIS PERBEDAAN RATA-RATA HARGA JUAL DI RETAIL TRADISIONAL DAN MODERN DI KAWASAN SUNTER
| Main Author: | Caroline Heryanto Thio |
|---|---|
| Format: | Article eJournal |
| Bahasa: | eng |
| Terbitan: |
Tarumanagara University
, 2012
|
| Subjects: | |
| Online Access: |
http://journal.tarumanagara.ac.id/index.php/em/article/view/860 |
Daftar Isi:
- The expansion of global retailers in major cities, as Jakarta, causes some impact to the traditional ones. From global retailers, there are many modern retailers developed, starting from supermarkets to hypermarkets. This research is conducted on the sales prices of some kinds of good in two different retailers, which are traditional market and supermarket. The way in conducting this research is comparing the average sales prices of some kinds of good, which are daily needs 20 kinds of vegetables, 11 kinds of fruit, and 10 kinds of canned and beverages in traditional market and Superindo supermarket. The result of this research should be a point of concern for traditional markets to make some improvements in order to face the competition with modern markets.