AWARENESS AND PREFERENCE ABOUT CAPITAL MARKET INSTRUMENTS AMONG GENERAL PUBLIC

Main Authors: Dr. R. Manikandan, R. Gayathri
Format: Article Journal
Terbitan: , 2018
Subjects:
Online Access: https://zenodo.org/record/1344051
Daftar Isi:
  • An investment is an asset or item acquired with the goal of generating income or appreciation. There are many avenues of investment available. One among the best available avenues is capital market instruments. Capital market is a growing sector. Now a day’s people started preferring capital market instruments to other instruments like banks. Because capital markets are providing with a good return than others. This study has been made to know the awareness and preference of general public towards capital market instruments. A sample size of 76 respondents was considered. The data were collected using convenient sampling questionnaire. Simple percentage and chi-square test were employed to analyse the data.