Market Communication Strategy
| Main Authors: | McElroy, Lory, Garving, Stephen |
|---|---|
| Format: | Report publication-deliverable |
| Bahasa: | eng |
| Terbitan: |
, 2016
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| Subjects: | |
| Online Access: |
https://zenodo.org/record/1204110 |
Daftar Isi:
- This document sets out the HIT2GAP Marketing and Communications strategy and the roles and responsibilities of all 22 Project Partners in delivering the project aims how success will be measured. The general objective of all project communications is to ensure that any useful outcomes of the project are effectively deployed. This communications strategy is developed in line with EU guidelines, by BRE in co-operation with other partners. It demonstrates how the project’s key messages and results will be disseminated and communicated across the project length. This includes elements such as the target groups, with tools and key actions.