RATING TELEVISI DAN MASYARAKAT DESA
| Main Author: | Eko Harry Susanto |
|---|---|
| Format: | Article application/pdf eJournal |
| Bahasa: | eng |
| Terbitan: |
Fakultas Ilmu Komunikasi Universitas Tarumanagara
, 2012
|
| Subjects: | |
| Online Access: |
http://journal.tarumanagara.ac.id/index.php/FIKOM/article/view/1131 |
Daftar Isi:
- Abstract: The rating model presented by AGB Nielsen putting the number of audience as the main indicator, is repeatedly challenged by those who often raise the issues on the quality of television programs and the ideal role of media in our society. Due to this, the Sain Estetika dan Teknologi (SET) Foundation, TIFA, and many other independent institutions, that care about the quality of television programs, carry out a quality survey without referring to the indicator of audience number. Unfortunately, the two rating models do not sample rural society although such people are also considered the loyal viewers of the same television programs. In the era of information democratization, they should be given the same right to determine what programs are suitable for their own needs. If such a right is being ignored continuously, one thing is for sure that this condition will produce dissatisfaction within society and also put aside the spirit of pluralism.