Understanding Users Attitude to Social Endorsement Advertising of Embarrassing Product
Main Authors: | Wang, Chih-Chien, Yang, Yolande , Chiang, Meng |
---|---|
Format: | Article info application/pdf eJournal |
Bahasa: | eng |
Terbitan: |
Bright Institute
, 2021
|
Subjects: | |
Online Access: |
http://ijaim.net/journal/index.php/ijaim/article/view/4 http://ijaim.net/journal/index.php/ijaim/article/view/4/2 |