FAKTOR-FAKTOR YANG MEMPENGARUHI PERILAKU KONSUMEN TERHADAP KEPUTUSAN GADAI EMAS PADA PT PEGADAIAN (Persero) CABANG LEMABANG PALEMBANG
| Main Author: | Loka, Diyah Fita |
|---|---|
| Format: | Thesis NonPeerReviewed Book |
| Bahasa: | eng |
| Terbitan: |
, 2014
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| Subjects: | |
| Online Access: |
http://eprints.polsri.ac.id/730/1/COVER.pdf http://eprints.polsri.ac.id/730/2/BAB%20I.pdf http://eprints.polsri.ac.id/730/3/BAB%20II.pdf http://eprints.polsri.ac.id/730/4/BAB%20III.pdf http://eprints.polsri.ac.id/730/5/BAB%20IV.pdf http://eprints.polsri.ac.id/730/6/BAB%20V.pdf http://eprints.polsri.ac.id/730/7/DAFTAR%20PUSTAKA.pdf http://eprints.polsri.ac.id/730/8/lampiran.pdf http://eprints.polsri.ac.id/730/ |
Daftar Isi:
- The purpose of this final report is to find out how much consumers behavior factors influance gold pawning decision at PT Pegadaian (Persero) Lemabang Branch Palembang. Using 44 testing sample with simple regression technique with consumers behavior factors as independent variabel (X) and gold pawning decision as dependent variabel (Y). The result of testing are showning that there is an significant influance between independent variable and dependent variable. Keyword: consumers behavior factors influence pawning gold decision