Faktor Determinan Nasabah dalam Pemilihan Bank Syariah

Main Authors: Mursid, Ali, Suhartono, Entot
Format: Article info application/pdf eJournal
Bahasa: eng
Terbitan: Department of Management, Faculty of Economics, Universitas Negeri Semarang , 2014
Subjects:
Online Access: https://journal.unnes.ac.id/nju/index.php/jdm/article/view/3650
https://journal.unnes.ac.id/nju/index.php/jdm/article/view/3650/3406
Daftar Isi:
  • The objective of the study was to investigate several factorswhich influenced the customersto select sharia/ Islamic bank, they weretechnology, religious motivation, and service quality. The data were collected by questionare as the instrument.The questionnaires were distributed to 100 respondents as the active customers of sharia bank in Semarang. The data were analysed by validity and reliability test to evaluate the questionare and by linier regretion to evaluate the influential factors of those variables. The result showedthat technology, religious motivation, and service quality significantly influencedthe customers