Marketing research an applied approach
| Main Author: | Kinnear, Thomas C. (-) |
|---|---|
| Other Authors: | Taylor, James R., ( James Ronald ) (-) |
| Format: | Book |
| Bahasa: | eng |
| Terbitan: |
New York :
McGraw- Hill
, 1991
|
| Edition: | 4th ed |
| Series: |
McGraw-Hill series in marketing
|
| Subjects: |
| Item Description: |
Indeks |
|---|---|
| Physical Description: |
xxi, 856 hlm. : ilus. ; 23 cm |
| ISBN: |
9780071009935 |