Metode-metode riset kualitatif dalam public relations & marketing comunications

Main Author: Daymon, Christine (-)
Other Authors: Holloway, Immy (-), Cahya Wiratama
Format: Book
Bahasa: ind
eng
Terbitan: Yogyakarta : Bentang , 2008
Edition: Cet.1
Subjects:
Item Description: Judul asli : Qualitative research methods in public relations and marketing communications
Physical Description: xv, 450 hlm.; 21 cm
Bibliography: Bibliografi : hlm.436-450
ISBN: 9789794122725