Pemasaran strategik perspektif value-based marketing dan pengukuran kinerja
Main Author: | Sandra Siti Syarifah (-) |
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Other Authors: | Ujang Sumarwan, 1960- (-) |
Format: | Book |
Bahasa: | ind |
Terbitan: |
Bogor :
IPB Press
, 2010.
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Subjects: |
Item Description: |
Indeks |
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Physical Description: |
xxvii, 410 hlm. : ilus. ; 23 cm |
Bibliography: |
Bibliografi : hlm. 399-405 |
ISBN: |
9789794932230 |