Manajemen pemasaran jasa

Main Author: Lovelock, Christopher H (-)
Other Authors: Wright, Lauren K (-), Samosir, Marianto, Agus Widyantoro
Format: Book
Bahasa: ind
eng
Terbitan: Jakarta : Indeks , 2005
Subjects:
Item Description: Judl asli : Principles of service marketing and management
Physical Description: xvii, 447 hlm. : ilus. ; 28 cm
ISBN: 9789796831739