Value Added Service and Service Quality from the Customer’s Perspective: An Empirical Investigation in Thai Telecommunication Industry

oleh Saowanee Srikanjanarak; School of Management, Universiti Sains Malaysia,11800 Minden, Penang Malaysia, Azizah Omar; School of Management, Universiti Sains Malaysia,11800 Minden, Penang Malaysia, T Ramayah; School of Management, Universiti Sains Malaysia,11800 Minden, Penang Malaysia
Terbitan: Management Research Center, Department of Management, Faculty of Economics and Business, U, 2013