community empowerment program food security komunikasi rural area Adoption Communication Actions Communication Performance Muhammadiyah Penyuluhan Pertanian Provincial DKP Secretariat Social Enterpreneurship Symbolic Interaction Village Owned Enterprises accommodation agribusiness akomodasi anggrek basis pemetaan betweenness centrality business sustainability characteristic closeness centrality communication communication media communication network communication networks communications competence degree centrality diseminasi east Indonesian region empowerment external environment fish processor capacity fisheries present status ilmu komunikasi intensitas penyuluhan intensity of extension internal characteristics internet jaringan komunikasi jaringan sosial karakteristik karakteristik internal keberdayaan kelompok kesetaraan kompetensi lingkungan eksternal media